Booker’s® Bourbon, one of the few ultra-premium bourbons available uncut and unfiltered1, is proud to announce the first of an anticipated six releases in its 2016 Batch Collection, “Booker’s Bluegrass.” Named in honor of two of founding distiller Booker Noe’s favorite things — whiskey and bluegrass music — this batch features a custom label depicting a banjo, one of the most popular and distinctive instruments in bluegrass music.
“My Dad, Booker, created Booker’s Bourbon to be his version of the perfect whiskey — uncut and full of rich flavor,” said Fred Noe, Beam’s 7th Generation Master Distiller. “‘Booker’s Bluegrass’ is a reflection of just that, and is a true testament to Dad’s larger-than-life personality. Whenever there was bluegrass music, he could be found dancing front-and-center or trying his hand at playing with the band.”
Booker’s 2016 Batch Collection is created in honor of Booker Noe and the namesake recipe his bourbon was founded on more than 25 years ago. Each batch in the 2016 collection will feature a one-of-a-kind label and batch name that offers an unprecedented look into Booker’s life, both at the distillery and with friends and family.
“We are proud to pay tribute to Booker and his love of experimentation with this special edition 2016 Batch Collection and think our fans will find the stories behind each batch are as unique and enjoyable as his namesake bourbon,” said Halley Kehoe, Director, Small Batch Bourbons at Beam Suntory.
Like all batches of Booker’s Bourbon, “Booker’s Bluegrass” was selected by Fred Noe to ensure that every batch contains a full-bodied whiskey that matches Booker’s personal whiskey preference. “Booker’s Bluegrass” was selected with the following characteristics:
- Proof: 127.9
- Age: 6 years, 11 months, 0 days
- Batch Notes: Made with barrels culled from seven different rack houses, this batch has a pleasant nose that offers notes of vanilla and toasted nuts with a smooth and well balanced finish.
- Sipping Suggestions: With ice or cut with water
Uncut and unfiltered1 like all Booker’s® Bourbon batches, “Booker’s Bluegrass” is now available nationwide in limited quantities with a suggested retail price of $59.99.
About Booker’s® Bourbon
Booker’s® Bourbon was inspired by a 200-year-old family tradition and came to life when Booker Noe selected the first bottles of Booker’s as holiday gifts for his friends and family. With its instant popularity within Noe’s close circle, Booker’s Bourbon was soon after bottled and made available on shelves for everyone to enjoy. Booker’s Bourbon is one of the only bourbons bottled straight-from-the-barrel at its natural proof, which varies from batch to batch. Crafted in small batches and aged for six to eight years in charred oak barrels, which are stored in the center of the rack house, Booker’s Bourbon is hand-selected barrel-by-barrel by Fred Noe to ensure every bottle contains a robust, full-bodied whiskey that has a taste, aroma and proof that matches Booker’s whiskey preference.
For more information on Booker’s Bourbon, visit: http://www.BookersBourbon.com.
