News:
LOUISVILLE, KY. – The Evan Williams Bourbon Experience® is celebrating its one-year anniversary Nov. 15 with a week of celebratory events and the release of a commemorative Evan Williams Single Barrel Bourbon.
The Evan Williams Bourbon Experience® is a multi-million dollar artisanal distillery, immersive tourism experience and retail store celebrating the legacy of Evan Williams, Kentucky’s first commercial distiller and namesake of Heaven Hill Distilleries’ flagship Bourbon brand. As Louisville’s first stop on the Kentucky Bourbon Trail®, the Evan Williams Bourbon Experience drew 70,000 visitors this year from around the globe.
“The Evan Williams Bourbon Experience is an incredible pioneer in Louisville’s ever-expanding bourbon and spirits tourism presence,” said Louisville Mayor Greg Fischer. “Thanks to Heaven Hill for blazing a trail and giving so many visitors a tremendous experience with our city’s native spirit, history and heritage.”
Anniversary festivities kick off 10:30-11:00 a.m., Mon., Nov. 10, when Mayor Fischer, company executives and other dignitaries will be on hand to unveil an official Evan Williams historical marker across the street from the Evan Williams Bourbon Experience, 528 W. Main St. Max L. Shapira, president of Heaven Hill, America’s largest independent, family-owned and operated spirits company, will sign bottles from 3-5:30 p.m. and there will be a Downtown Neighborhood Celebration from 2:30-5 p.m. in the Retail Store.
A special 2005 Vintage Evan Williams Single Barrel Bourbon may be purchased exclusively at the Bourbon Experience starting Nov. 10 as well. There are only 420 bottles available, poured from two hand-selected barrels. The bourbon is 100 proof, as opposed to the standard 86.6 proof in other Evan Williams Single Barrel bottles. The bottles are dipped in copper wax and feature a unique “Evan Williams Bourbon Experience First Anniversary” label and sell for $99.99 each.
Throughout the week, the Evan Williams Bourbon Experience will offer buy one, get $1 tours, a free, logoed nosing glass for every guest and door prizes each day. Tastings of rare Evan Williams 23-Year-Old Straight Bourbon Whiskey will be on tours Tues., Nov. 11, and Artisanal Distiller Charlie Downs will treat visitors to the Evan Williams Bourbon Experience’s ‘new make,’ fresh off the still on ‘White Dog Wednesday,’ Nov. 12.
On Thurs., Nov. 13, Heaven Hill Brand Ambassador Bernie Lubbers, fondly renowned as “the Whiskey Professor,” will lead tours in the Evan Williams Bourbon Experience’s Speakeasy, a 1920s inspired bar that transports guests back to the last days of Prohibition. On Friday, guests will enjoy refreshments, bourbon cupcakes and Heaven Hill Master Distiller Craig Beam and Evan Williams Bourbon Experience Artisanal Distiller Charlie Downs will sign bottles 4–6 p.m. Lastly, Downs will sign bottles noon-2 p.m., Sat., Nov. 15, as guests enjoy refreshments. Full Article here.
