LOUISVILLE, Ky. (March 12, 2015) – Old Forester Mint Julep, a ready-to-serve cocktail made with Old Forester Kentucky Straight Bourbon Whisky, has been named the “Official Drink of the Kentucky Derby®” and will be served at Churchill Downs® in Louisville, Ky. on May 2, 2015. While Old Forester was introduced in 1870 and the Kentucky Derby® in 1875, the 141st Kentucky Derby marks the first time the two long-standing Louisville traditions have come together officially.
“Old Forester was a natural fit for the Official Drink status. It’s a bourbon brand with as rich of a history as the Kentucky Derby and has such strong ties to Louisville,” said Old Forester Brand Manager Therese McGuire.
Old Forester is the founding brand of Louisville-based Brown-Forman and has its roots in Louisville’s historic Whiskey Row on Main Street. The brand has featured Derby-themed ads and mint julep recipes over the years, but this year marks the first time Churchill Downs will serve race fans Old Forester Mint Juleps as the “Official Drink”. Churchill Downs expects to serve close to 120,000 mint juleps over the course of Kentucky Oaks and Kentucky Derby. Full article and more information here.
